Twitter Secrets -
http://bit.ly/1Q0o9In April, as President of
Northern California Publishers & Authors, I attended our Annual NCPA Publishing Conference. There I had the great good fortune to meet keynote speaker,
John Kremer (
1001 Ways To Publish Your Book.)John is an exceptional man, kind hearted, soft spoken, and meticulous with details. At our conference he spoke about the hottest technology on the web today - social networking with
Twitter.
He shared how he has taken his
bookmarketing.com website to an
Alexa rating uder 100,000. Who is Alexa? It is a company that tracks the number of hits every website gets, and then rates them accordingly. To be rated in the top 100,000 websites in the world is a phenomenal achievement.
Though John has been getting the word out about how to market indie books for over twenty years, his website recently exploded through his efforts using Twitter.
Naturally I wanted to ask John how he achieved this. I figured he must have some amazing SEO (search engine optimization) company that keeps his website on top, and also may have taught him how to effectively use Twitter. I wanted details.
John told me he did not use any SEO company. He said he has over 124 keywords for his site, and he does not bother with search engine optimization anymore. Google rates websites high because of their rich content. With hundreds of valuable marketing tips carefully categorized on his site, John easily gets Google's attention.
He said he learned Twitter through research.
Since he had mentioned during his talk, that he had a special course for learning Twitter, I wanted to take advantage of that. John said to visit his site:
tenmillioneyeballs.com for all the details.
When I got home, I checked out his page, it looked like a complete course in the art of twitter for book publishers. The cost was reasonable considering all that might be involved, and knowing John's meticulous nature. But being a small publisher, I have always forced myself not to jump, but to give myself a 24 hour cooling off period before spending over $100 on anything for my publishing house. It would be easy to go overboard spending. The cost of John's program is only $500, which for a publisher with several titles is easy to justify, but for me with only one title in circulation, that equates to a lot of book sales.
As I pondered this for 24 hours, I continued to research Twitter on the net, and came across
Bill Crosby. A teacher who has set up Twitter Learning Videos that he calls
"The Twitter Traffic Machine" He offers a money back guarantee and the cost is only $27. How could I turn that down.
I did not have to sleep on that proposition, so I made an immediate purchase and began watching and impletmenting everything Crosby taught.
What I discovered has been nothing less than amazing. Twitter is only the top of a volcano filled with hot streaming possibilities. Bill's videos teach you step by step how to:
- Start on Twitter
- Set up automatic responses through tweetlater,
- Develop rich relevant content through google alerts,
- Channel that content into rss feeds
- Shorten the urls through bit.ly, which not only shortens them, but tracks where, who and when they are opened.
- Add then send those feeds to twitterfeed, so your feeds automatically are sent to your twitter account.
- And then use twitterkarma, to follow or unfollow tweeple.
I searched for the last four months for a way to understand the social network of twitter. I suspected I would get what I needed at our conference, from John Kremer, a master teacher and an exceptional marketer. I want to thank him, because if he had not shared the way twitter has helped him, I would not have taken the next step. I am still considering taking his course. Why you may say? Because once you know John Kremer, you know he has left no stone unturned. He knows what is out there and he will keep you up to date as new technologies develop.
But for now I'm watching my twitter account grow. In just three days I went from 3 followers to over 300.
Bill Crosby indicates with his system, you should have over 16,000 followers in 90 days, and it seems I am on my way to doing just that.
What have I gained thus far?
Not just followers, I have sent out four books to reviewers, who have nice followings, and book review blogs. As I continue I am certain I will send out more. If you want to test out the videos I have used from Bill Crosby
, here is a link:
http://bit.ly/1Q0o9
